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Eliances Heroes

Jul 13, 2021

In part four of a four-part miniseries on how to build a brand, learn how it IS OK to evolve and even pivot your brand. I include an example of my own experience and why removing emotion is healthy! On this episode of Social Media on Steroids with Dan Shinder


Jul 6, 2021

In part three of a four-part miniseries on how to build a brand, learn how to organize your company around your desired brand identity. We include fun examples of brands to give you ideas to ponder in this episode of Social Media on Steroids with Dan Shinder


Jun 10, 2021

One-size-fits-all marketing and advertising never works. Here, learn elements to get granular in identifying the various personas who make up your target market for more effective content in this episode of Social Media on Steroids with Dan Shinder


Jun 2, 2021

This episode has the 12 archetypes of brands, the first step in your brand identity: The voice, the mission, and more. Your logo and fonts are small elements of your brand. They are NOT your brand. Social Media on Steroids with Dan Shinder


May 19, 2021

There are a lot of ineffective common practices with content marketing hurting businesses. Here you will learn to avoid the top 16 mistakes that do not help to be perceived the way you want to be in this episode of Social Media on Steroids with Dan Shinder